In 2020, companies selling products and services for other businesses benefitted from e-commerce channels during the pandemic. Compared to before the emergency, a higher percentage of companies sold directly online, which often meant not involving sales representative. In Brazil, 56 percent of surveyed business-to-business firms sold online before COVID-19. During the pandemic, this percentage rose to 65 percent.
Share of B2B companies selling through e-commerce channels before and during the pandemic in 2020, by country
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McKinsey & Company. (October 14, 2020). Share of B2B companies selling through e-commerce channels before and during the pandemic in 2020, by country [Graph]. In Statista. Retrieved June 08, 2024, from https://www.statista.com/statistics/1195316/b2b-companies-selling-through-e-commerce-channels-by-country/
McKinsey & Company. "Share of B2B companies selling through e-commerce channels before and during the pandemic in 2020, by country." Chart. October 14, 2020. Statista. Accessed June 08, 2024. https://www.statista.com/statistics/1195316/b2b-companies-selling-through-e-commerce-channels-by-country/
McKinsey & Company. (2020). Share of B2B companies selling through e-commerce channels before and during the pandemic in 2020, by country. Statista. Statista Inc.. Accessed: June 08, 2024. https://www.statista.com/statistics/1195316/b2b-companies-selling-through-e-commerce-channels-by-country/
McKinsey & Company. "Share of B2b Companies Selling through E-commerce Channels before and during The Pandemic in 2020, by Country." Statista, Statista Inc., 14 Oct 2020, https://www.statista.com/statistics/1195316/b2b-companies-selling-through-e-commerce-channels-by-country/
McKinsey & Company, Share of B2B companies selling through e-commerce channels before and during the pandemic in 2020, by country Statista, https://www.statista.com/statistics/1195316/b2b-companies-selling-through-e-commerce-channels-by-country/ (last visited June 08, 2024)
Share of B2B companies selling through e-commerce channels before and during the pandemic in 2020, by country [Graph], McKinsey & Company, October 14, 2020. [Online]. Available: https://www.statista.com/statistics/1195316/b2b-companies-selling-through-e-commerce-channels-by-country/